The relational database model was defined in the 1970?s and is the dominating database type today.  The main difference between data from a relational database and a hierarchical data structure is that the relational database stores records in tables. The records have no particular order, but can include links in terms of relationships with other records. A hierarchical structure organizes data in the form of a tree structure  and  can for an example be found in organizational structures in which different levels involves different responsibilities. If the data stored in a relational database is to be presented in a hierarchically, a conversion of the data structure is required. The intention of this paper is to describe how such a conversion can be performed.  To investigate the conversion methods, case studies has been conducted on the basis of a specific organization?s hierarchical structure.

The purpose of this thesis is to study if there are any relations between the perceptions of a fear appeal message in relation to the individual experiences of the area. Furthermore to give a general view over research made on fear appeals. The research is made in a qualitative approach were the case study is used. Interviews were used to get relevant information from the chosen respondents. The results if the thesis indicates that there is a relation depending on individual experiences during the perception of a fear appeal message.

The aim of this master thesis is to gain greater knowledge of interpersonal communication. This study explores on one hand how interpersonal communication can be used as an important part of reference work in a Swedish electronic synchronous reference service, and on the other how interpersonal communication affects the relationship between user and librarian. By using communication theory and establishing a positive relational contact with the user in the electronic environment, the outcome of the reference encounter can be successful for both the librarian and the user. Furthermore, the importance of recognising relational barriers is of great relevance to the relational contact. The scope of this master thesis is to find what relational factors are used and can be used in the interaction between user and librarian.

Photography has a big role in information sharing today. Especially in the hotel industry where it is the closest thing a customer can get to the product that is being sold. This study intends to find out how you can make use of rhetorical models and techniques of photography to enhance the communication skills of photos of hotel rooms. The main focus was to understand the difference between informative and emotional photographs and what consumers themselves focus on when choosing a hotel, and also how to use the collected information to create a larger buying interest through hotel photography. Using previous research work and quantitative data collection method, we have concluded that the informational and emotional photography methods have obvious differences but also many similarities, and are most effective used together and that the hotel consumer is more aware of the images influence then we assumed..

När man kombinerar ett objektorienterat programmeringsspråk och en relationsdatabas uppstår en del problem för utvecklare eftersom objektorienterade programmeringsspråk och relationsdatabaser har olika fokus, objektorienterade programmeringsspråk fokuserar på att avbilda verkliga objekt och relationsdatabaser fokuserar på data. De problem som uppstår kallas med ett samlingsnamn för object-relational mismatch. Det finns flertalet ramverk för att hantera dessa problem. Ett av dem är Entity Framework.Syftet med detta projekt var att utvärdera hur utvecklare tycker att Entity Framework fungerar för att lösa problematiken runt object-relational mismatch, hur det är för utvecklare att lära sig använda Entity Framework samt hur tillgången på inlärningsmaterial är.Under vår studie har vi lärt oss använda Entity Framework samtidigt som vi gjort en studie av tillgången på inlärningsmaterial. Vi har också byggt om en applikation så att den använder Entity Framework.

Photography has a big role in information sharing today. Especially in the hotel industry where it is the closest thing a customer can get to the product that is being sold. This study intends to find out how you can make use of rhetorical models and techniques of photography to enhance the communication skills of photos of hotel rooms. The main focus was to understand the difference between informative and emotional photographs and what consumers themselves focus on when choosing a hotel, and also how to use the collected information to create a larger buying interest through hotel photography. Using previous research work and quantitative data collection method, we have concluded that the informational and emotional photography methods have obvious differences but also many similarities, and are most effective used together and that the hotel consumer is more aware of the images influence then we assumed..

 AbstractThis is a bachelor?s thesis within the program society development on the collage Mälardalenshögskola. The subject that will be handled is knowledge recycling, this intervenes very wellwith the program I am undergoing, and this is because Construction Company?s does ingeneral do the same mistakes over and over again. In the long run this will mean higher endprices for the end user.

AbstractWriters: Karl-Johan Arnér, studentMentor: Karl LoxboInstitution: Social studies 91-120p at the institution of human and social studies at the university of Kalmar.Title: Taxpayers Association ? An analyse during 1975-2007Background: The organisation was founded 1921 and has today over 100 000 members. They are critical to a large welferestate and work intensive to decrease the taxes in Sweden. They have a paper for the members and the study explores the message in this paper. The purpose is to se if the message is an express for the neoliberal ideology.Question formulation:? In which ways have the Taxpayers association expressed neoliberal ideas during 1975-2007?? Does the organisation have the same opinions 1975-2007?Results: The organisation writes mostly about taxes.

Forming teacher teams is currently the standard way of organizing teachers in Swedish Compulsory Schools. This is the result of a process that started in the 1970s.Traditionally the culture of teaching has been one of isolation. Once the door to the classroom is shut, what happens behind the door is up to the teacher to decide. Over the past thirty years a lot of time has been dedicated to making fundamental changes in the way teachers interact with their colleagues. Today the idea of teachers forming teams is generally accepted but still the core of a Swedish teacher?s job is that of a lone worker.

The foundation of our study is five strategically selected printed advertisements which all contains signs that refer to digital medias. Through a quality content analysis, we are studying how advertisers may use a room with extended communication too enlarge the space given in a printed advertisement. The potential in these rooms are proposing a social connection and a flexible interaction by providing content that is not possible to create in a printed advertisement. The form of communication is changing and there is a two-way communication created in an obvious way. The different kinds of roles in the communication process are here partially integrated with each other.

The idea for the thesis ?Construction and implementation of a mobile prototype; The Lovebomb? originates from doctoral candidates Rebecca Hansson and Tobias Skog from PLAY Research Group at the Interactive Institute in Gothenburg. The object of the master thesis is to construct two working LoveBomb prototypes, one mother console belonging to the LoveBomb and blueprints for both. The LoveBomb (the picture to the right shows a possible design) is intended to encourage people to express themselves emotionally when situated amongst strangers in public spaces. Two buttons control the device, which contains a radio transceiver.

SMTP, the current protocol for sending electronic mail (e-mail) over the Internet, has for many years suffered from several problems and limitations. When it was designed, well over twenty years ago, the requirements for e-mail were very different from those of today. A message was a text message in English, and both user and machine were explicitly named in the address. The protocol was not designed to transfer other types of messages, and no mechanism was included to verify the identity of the sender.In order to solve these shortcomings, a new e-mail protocol needs to be defined. This report specifies a basis for what such a protocol may look like.

Events are a growing channel for companies and organizations to reach out to their customers. The com-munication channel opens up to satisfy all human senses. Which are required for a message to go into the receiver and be memorized. The research gap we decided to contribute to we made a case study of an event that is not sport related and looking at both the transmitter perspective and receiver perspective. Thus, the purpose of our study is to increase the understanding of how the transmitter should be able to convey the purpose and goal of the event to the receiver.

A prerequisite of an international exchange of information is multilingual tools for information retrieval, such as the multilingual thesaurus. There is an ongoing discussion about the construction of, and the guidelines for, multilingual thesauri. In recent years the praxis as defined in ISO 5964 Guidelines for the establishment and development of multilingual thesauri 1985 has been the topic of a scientific discussion. It has been about how equivalence across languages is to be established when it comes to concepts, terms and relational structures. This masters thesis treats the praxis and practice of multilingual thesaurus construction.

Creating a database to manage medical data is not the easiest. We create a database to be used for a presentation tool that presents medical data about patients that is stored in the database. We examine which of the three databases, MySQL with relational design, MySQL with EAV design and MongoDB that are best suited for storing medical data. The analysis i performed in two steps. The first step handles the database that is most effective to retriev data. The second step examines how easy it is to change the structure of the various databases. The results show that depending on whether efficiency or maintenance is most important, different databases are the best choise. MySQL with relational design proves to be most effective while MongoDB is the easiest to maintain..